Furlined

Saam Farahmand in Creativity

07.19

The Grammys – The World is Listening – Behind the music.

Editor’s Pick

Cat Power provides the V.O. and Furlined’s Saam Farahmand directs this powerful film out of TBWA/Chiat/Day, Los Angeles for the upcoming 2013 Grammy’s. A young girl vigorously pounds away at the keys of a piano while other artists-some very familiar (Taylor Swift, Snoop Dog/Lion) and some not so much–are captured in moments of practice and concentration, showing the work that goes into captivating audiences around the world, channeling the sort of intense vibe typically reserved for more athletic endeavors.

CREDITS
Client: The Grammys
Director: Saam Farahmand
Agency: TBWA/Chiat/Day Los Angeles

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